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about

I've always loved helping people put outfits together, finding a way to compliment their style. So in March 2011 I opened Alice Blue, my idea of the perfect place for fashion.

My fascination with color was the inspiration for our name. "Alice Blue" came from a wonderful story about Theodore Roosevelt's daughter, Alice. She commissioned a dress designed in the shade of blue that matched her eyes. That blue became "Alice Blue."

Timeless fashion is our focus and Alice Blue reflects a chic, progressive taste with touch of southern style. You'll find the clothing brands we carry definitely represent that theme.

I always like to say everything you find in our stores you can wear anywhere. You'll find your entire wardrobe here.


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